A cross-cultural examination of the general theory of marketing ethics: does it apply to the next generation of managers?

Author： Donoho Casey L   Polonsky Michael J   Roberts Scott   Cohen David A  

Publisher： Emerald Group Publishing Ltd

ISSN： 1355-5855

Source： Asia Pacific Journal of Marketing and Logistics, Vol.13, Iss.2, 2001-02, pp. : 45-63

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