Fashion innovativeness, materialism, and attitude toward purchasing foreign fashion goods online across national borders: The moderating effect of internet innovativeness

Author: Park Hye-Jung   Burns Leslie Davis   Rabolt Nancy J.  

Publisher: Emerald Group Publishing Ltd

ISSN: 1361-2026

Source: Journal of Fashion Marketing and Management, Vol.11, Iss.2, 2007-05, pp. : 201-214

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Abstract