The influence of hotel website factors on e-loyalty in a B2C context

Author: Kim Woo Gon   Rachjaibun Nitta   Han Jin Soo   Lee Gyehee  

Publisher: IP Publishing Ltd

ISSN: 1354-8166

Source: Tourism Economics, Vol.17, Iss.5, 2011-10, pp. : 1103-1127

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Abstract