Consumer-oriented new product development: a review of recent developments

Author: Voulgari Sotiria   Tsafarakis Stelios   Grigoroudis Evangelos   Matsatsinis Nikolaos  

Publisher: Inderscience Publishers

ISSN: 1756-7017

Source: International Journal of Information and Decision Sciences, Vol.5, Iss.4, 2013-12, pp. : 364-392

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Abstract