Evolution of firms' product strategy over the life cycle of technology-based industries: A case study of the global mobile phone industry, 1980-2009

Author: Giachetti Claudio   Marchi Gianluca  

Publisher: Routledge Ltd

ISSN: 0007-6791

Source: Business History, Vol.52, Iss.7, 2010-12, pp. : 1123-1150

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract