Dynamics of Repeat Buying for Packaged Food Products

Author： Oliveira-Castro Jorge M.   Ferreira Diogo C. S.   Foxall Gordon R.   Schrezenmaier Teresa C.  

Publisher： Routledge Ltd

ISSN： 0267-257X

Source： Journal of Marketing Management, Vol.21, Iss.1-2, 2005-02, pp. : 37-61

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