Cue utilization to assess food product quality: A comparison of consumers and retailers in India

Author: Chung Jae-Eun   Pil Yu Jong   Thorndike Pysarchik Dawn  

Publisher: Routledge Ltd

ISSN: 1466-4402

Source: The International Review of Retail, Distribution and Consumer Research, Vol.16, Iss.2, 2006-05, pp. : 199-214

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Abstract