Segmentation of the Australian Wine Market Using a Wine-Related Lifestyle Approach

Author: Bruwer Johan   Li Elton   Reid Mike  

Publisher: Routledge Ltd

ISSN: 1469-9672

Source: Journal of Wine Research, Vol.13, Iss.3, 2002-12, pp. : 217-242

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract