Cultivating travellers' revisit intention to e-tourism service: the moderating effect of website interactivity

Author: Ku Edward C. S.   Chen Chun-Der  

Publisher: Taylor & Francis Ltd

E-ISSN: 1362-3001|34|5|465-478

ISSN: 1362-3001

Source: Behaviour and Information Technology, Vol.34, Iss.5, 2015-05, pp. : 465-478

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Abstract