Integration of TAM, TPB, and Self-image to Study Online Purchase Intentions in an Emerging Economy

Publisher: IGI Global_journal

E-ISSN: 2156-1745|5|1|20-37

ISSN: 2156-1753

Source: International Journal of Online Marketing (IJOM), Vol.5, Iss.1, 2015-01, pp. : 20-37

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract