Observing Customer Segment Stability Using Soft Computing Techniques and Markov Chains within Data Mining Framework

Publisher： IGI Global_journal

E-ISSN： 1941-8698|6|1|59-75

ISSN： 1941-868x

Source： International Journal of Information Systems and Social Change (IJISSC), Vol.6, Iss.1, 2015-01, pp. : 59-75

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