Observing Customer Segment Stability Using Soft Computing Techniques and Markov Chains within Data Mining Framework

Publisher: IGI Global_journal

E-ISSN: 1941-8698|6|1|59-75

ISSN: 1941-868x

Source: International Journal of Information Systems and Social Change (IJISSC), Vol.6, Iss.1, 2015-01, pp. : 59-75

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract