From Internal Branding to Cultural Transformation: A Virtuous Circle

Publisher: IGI Global_journal

E-ISSN: 1947-8437|6|2|1-19

ISSN: 1947-8429

Source: International Journal of Knowledge Society Research (IJKSR), Vol.6, Iss.2, 2015-04, pp. : 1-19

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract