Linking Travel Motivation, Tourist Self-Image and Destination Brand Personality

Author: Murphy Laurie   Benckendorff Pierre   Moscardo Gianna  

Publisher: Haworth Press

ISSN: 1054-8408

Source: Journal of Travel & Tourism Marketing, Vol.22, Iss.2, 2007-09, pp. : 45-59

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract