Photographic Images, Culture, and Perception in Tourism Advertising: A Q Methodology Study of Canadian and Chinese University Students

Author: Dewar Keith   Li Wen M.   Davis Charles H.  

Publisher: Haworth Press

ISSN: 1054-8408

Source: Journal of Travel & Tourism Marketing, Vol.22, Iss.2, 2007-09, pp. : 35-44

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Abstract