Rejoinder: a reply to comments on “should consumers request cost transparency?”

Publisher: Emerald Group Publishing Ltd

E-ISSN: 1758-7123|49|11-12|1999-2003

ISSN: 0309-0566

Source: European Journal of Marketing, Vol.49, Iss.11-12, 2015-11, pp. : 1999-2003

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Abstract