Concrete and abstract goals associated with the consumption of environmentally sustainable products

Author： Ramirez Edward   Jiménez Fernando R.   Gau Roland  

Publisher： Emerald Group Publishing Ltd

E-ISSN： 1758-7123|49|9-10|1645-1665

ISSN： 0309-0566

Source： European Journal of Marketing, Vol.49, Iss.9-10, 2015-09, pp. : 1645-1665

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