The Effect of Country of Origin Service Quality and Brand Redeployment after MA: The Case of Tiger Air-Mandala Airline

Publisher: IGI Global_journal

E-ISSN: 1947-9646|7|1|42-55

ISSN: 1947-9638

Source: International Journal of Asian Business and Information Management (IJABIM), Vol.7, Iss.1, 2016-01, pp. : 42-55

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract