International Journal of Customer Relationship Marketing and Management (IJCRMM)

Publisher： IGI Global_journal

Founded in： 2010

Total resources： 26

E-ISSN： 1947-9255

ISSN： 1947-9247

Subject： F7 Trade Economy

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Attribute Priority Arrangement of Cancellations in the Life Insurance Using Rough Set

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 4, 2018-10 , pp. 16-43

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Exploring the Factors Influencing Customers Purchase Intention in Online Shopping

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 4, 2018-10 , pp. 1-15

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Establishing the Criteria for the Quality of Elderly Medical Care From the Multiple Perspectives

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 4, 2018-10 , pp. 44-54

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Financial Pricing in Property and Liability Insurances, Evidence From the Egyptian Insurance Market

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 4, 2018-10 , pp. 55-69

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A Proposal Model for Measuring the Impact of Viral Marketing Through Social Networks on Purchasing Decision: An Empirical Study

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 3, 2018-07 , pp. 13-33

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Epistemology of Relationship Marketing Strategies: An Instance From Online Travel Industry

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 3, 2018-07 , pp. 1-12

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Impact of Social Networks on Brand Value Based on Customer Behavior Using Structural Equations

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 3, 2018-07 , pp. 50-67

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Customer Empowerment and Satisfaction through the Consultative Selling Process in the Retail Industry

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 3, 2018-07 , pp. 34-49

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Does Job Satisfaction Always Affect Customer Satisfaction?: Case Study - (SSIO) Social Security Insurance Organization in Tehran

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 2, 2018-04 , pp. 62-78

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Relationship Marketing Model: The Effect of Emotion on Relationship Between Hoteliers and Customers of Five Star Hotels in Bangladesh

International Journal of Customer Relationship Marketing and Management (IJCRMM) , Vol. 9, Iss. 2, 2018-04 , pp. 16-32

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