Cultural values and aging in Chinese television commercials

Author: Zhang Yan Bing   Song Yi   Jensen Carver Leilani  

Publisher: John Benjamins Publishing Company

E-ISSN: 1569-9838|18|2|209-224

ISSN: 0957-6851

Source: Journal of Asian Pacific Communication, Vol.18, Iss.2, 2008-01, pp. : 209-224

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Abstract