CONSUMER ANIMOSITY AND THE INFLUENCE OF DEMOGRAFIC VARIABLE ON GENERAL AND ECONOMIC DIMENSION OF CONSUMER ANIMOSITY

Publisher： GSE Research

E-ISSN： 2051-3631|13|3|460-465

ISSN： 1741-6264

Source： International Journal of Management Cases, Vol.13, Iss.3, 2011-01, pp. : 460-465

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Abstract

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