企业伪善对消费者购买意向的影响——基于计划行为理论的研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1001-148x|volume|9|174-180

ISSN: 1001-148x

Source: 商业研究, Vol.volume, Iss.9, 2016-01, pp. : 174-180

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Abstract