“情怀营销”的概念、传播机制及存在问题

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1672-8122|23|11|69-70

ISSN: 1672-8122

Source: 今传媒, Vol.23, Iss.11, 2015-01, pp. : 69-70

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Abstract