信源可信度视角下社会排斥对消费者品牌危机评价的影响研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1005-9679|39|6|51-55

ISSN: 1005-9679

Source: 上海管理科学, Vol.39, Iss.6, 2017-01, pp. : 51-55

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Abstract