E-Personalization and Its Tactical and Beneficial Relationships to E-Tailing

Publisher: IGI Global_journal

E-ISSN: 1935-5696|4|2|48-71

ISSN: 1935-5688

Source: International Journal of Information Systems in the Service Sector (IJISSS), Vol.4, Iss.2, 2012-04, pp. : 48-71

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract