Consumers' Perceptions towards E-Shopping Advertisements and Promotional Actions in Social Networking Sites

E-ISSN： 1937-9641|5|4|36-47

ISSN： 1937-9633

Source： International Journal of E-Adoption (IJEA), Vol.5, Iss.4, 2013-10, pp. : 36-47

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

A comparison of information searchers and e-shoppers on the perceptions of e-shopping factors: an assessment

By Jun Minjoon Hu Jing Peterson Robin T.

International Journal of Internet Marketing and Advertising, Vol. 1, Iss. 2, 2004-05 ,pp. : 204-228

Inderscience Publishers

Access to resources Recommend Favorite

Young shoppers' experiences with e-shopping

By Song Ji Hee Zinkhan George M. Pan Yue

International Journal of Internet Marketing and Advertising, Vol. 2, Iss. 3, 2005-09 ,pp. : 219-236

Inderscience Publishers

Access to resources Recommend Favorite

Fear of e-shopping anxiety or phobia?

By Kierkegaard Patrick

International Journal of Technology Transfer and Commercialisation, Vol. 7, Iss. 1, 2008-06 ,pp. : 83-90

Inderscience Publishers

Access to resources Recommend Favorite

A typology of social networking sites users

By Brandtzaeg Petter Bae Heim Jan

International Journal of Web Based Communities, Vol. 7, Iss. 1, 2011-01 ,pp. : 28-51

Inderscience Publishers

Access to resources Recommend Favorite

Personal values' influence on e-shopping attitude and behaviour

By Jayawardhena Chanaka

Internet Research: Electronic Networking Applications and Policy, Vol. 14, Iss. 2, 2004-02 ,pp. : 127-138

Emerald Group Publishing Ltd

Access to resources Recommend Favorite