Marketing-Mix of Online Social Lending Websites

Publisher: IGI Global_journal

E-ISSN: 1539-2929|8|3|15-25

ISSN: 1539-2937

Source: Journal of Electronic Commerce in Organizations (JECO), Vol.8, Iss.3, 2010-07, pp. : 15-25

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract