Media Richness in Online Consumer Interactions: An Exploratory Study of Consumer-Opinion Web Sites

Publisher: IGI Global_journal

E-ISSN: 1533-7979|21|4|49-65

ISSN: 1040-1628

Source: Information Resources Management Journal (IRMJ), Vol.21, Iss.4, 2008-10, pp. : 49-65

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Abstract