Factors Affecting Online Impulse Buying: Evidence from Chinese Social Commerce Environment

Author: Akram Umair   Hui Peng   Khan Muhammad Kaleem   Yan Chen   Akram Zubair  

Publisher: MDPI

E-ISSN: 2071-1050|10|2|352-352

ISSN: 2071-1050

Source: Sustainability, Vol.10, Iss.2, 2018-01, pp. : 352-352

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Abstract