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Author: Albaum Gerald Herche Joel Yu Julie Evangelista Felicitas Murphy Brian Poon Patrick
Publisher: Haworth Press
ISSN: 0891-1762
Source: Journal of Global Marketing, Vol.21, Iss.1, 2008-01, pp. : 63-78
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
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