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Publisher: Haworth Press
Founded in: 1987
Total resources: 1
E-ISSN: 1528-6975
ISSN: 0891-1762
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Global Marketing
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Dochakuka: Melding Global Inside Local: Foreign-Domestic Advertising Assimilation in Japan
By Martin Drew,Woodside Arch G. in (2008)
Journal of Global Marketing , Vol. 21, Iss. 1, 2008-01 , pp.![](/images/ico/ico5.png)
By Albaum Gerald,Herche Joel,Yu Julie,Evangelista Felicitas,Murphy Brian,Poon Patrick in (2008)
Journal of Global Marketing , Vol. 21, Iss. 1, 2008-01 , pp.![](/images/ico/ico5.png)
Smaller Firms' Perceived Cost and Attractiveness in International Markets
By Suh Taewon,Bae Mueun,Kundu Sumit K. in (2008)
Journal of Global Marketing , Vol. 21, Iss. 1, 2008-01 , pp.![](/images/ico/ico5.png)
Self-Evaluative Shopping/Consumption Motives: Identifying Differences in the U.S. and China
By Wajda Theresa A.,Hu Michael Y.,Peng Cui Annie in (2008)
Journal of Global Marketing , Vol. 21, Iss. 1, 2008-01 , pp.![](/images/ico/ico5.png)
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By Hussain Mahmood,Cholette Susan,Castaldi Richard M. in (2008)
Journal of Global Marketing , Vol. 21, Iss. 1, 2008-01 , pp.