Nutrition labelling: Employing consumer segmentation to enhance usefulness

Author: Souiden Nizar   Abdelaziz Fouad Ben   Fauconnier Audrey  

Publisher: Palgrave Macmillan Ltd

ISSN: 1479-1803

Source: The Journal of Brand Management, Vol.20, Iss.4, 2013-02, pp. : 267-282

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract