Influences on free samples usage within the luxury cosmetic market

Author: Amor Insaf Ben   Guilbert Francis  

Publisher: Emerald Group Publishing Ltd

ISSN: 1750-5933

Source: Direct Marketing: An International Journal, Vol.3, Iss.1, 2009-03, pp. : 67-82

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract