ECRM and customers: a case of Askari Commercial Bank, Pakistan

Author: Ahmad Muhammad Shakil   Rashid Shahid   Ehtisham-Ul-Mujeeb  

Publisher: Emerald Group Publishing Ltd

ISSN: 1751-5637

Source: Business Strategy Series, Vol.13, Iss.6, 2012-11, pp. : 323-330

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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