Actual self-concept versus ideal self-concept: An examination of image congruence and consumers in the health club industry

Author： Abel Jeremy I.   Buff Cheryl L.   O'Neill John C.  

Publisher： Emerald Group Publishing Ltd

ISSN： 2042-678X

Source： Sport, Business and Management: An International Journal, Vol.3, Iss.1, 2013-03, pp. : 78-96

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