Author: Ghauri Pervez Lutz Clemens Tesfom Goitom
Publisher: Emerald Group Publishing Ltd
ISSN: 0309-0566
Source: European Journal of Marketing, Vol.37, Iss.5-6, 2003-06, pp. : 728-752
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Export Marketing Management in Medium-Sized British Firms
By Piercy Nigel
European Journal of Marketing, Vol. 17, Iss. 1, 1993-12 ,pp. :
By Lages Luis Filipe Montgomery David B
European Journal of Marketing, Vol. 38, Iss. 9-10, 2004-09 ,pp. :