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European Journal of Marketing, Vol. 45, Iss. 9-10, 2011-09 ,pp. : 1416-1445

Emerald Group Publishing Ltd

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The impact of customer-company identification on consumer reactions to new corporate initiatives: The case of brand extensions

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Emerald Group Publishing Ltd

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Applied Financial Economics, Vol. 14, Iss. 4, 2004-01 ,pp. : 243-251

Routledge Ltd

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Foreign direct investment and stock market development in Pakistan

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The impact of corporate psychopaths on corporate reputation and marketing

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