The influence of consumer traits and demographics on intention to use retail self-service checkouts

Author: Lee Hyun-Joo   Cho Hyeon Jeong   Xu Wenwen   Fairhurst Ann  

Publisher: Emerald Group Publishing Ltd

ISSN: 0263-4503

Source: Marketing Intelligence & Planning, Vol.28, Iss.1, 2010-01, pp. : 46-58

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Abstract