An empirical assessment and application of SERVQUAL in mainland China's mobile communications industry

Author: Lai Fujun   Hutchinson Joe   Li Dahui   Bai Changhong  

Publisher: Emerald Group Publishing Ltd

ISSN: 0265-671X

Source: International Journal of Quality & Reliability Management, Vol.24, Iss.3, 2007-03, pp. : 244-262

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