Impact of initial-trust-image on shopper trust and patronage intentions: A study of young, male apparel shoppers in India

Author： Kaul Subhashini Sahay Arvind Koshy Abraham

Publisher： Emerald Group Publishing Ltd

ISSN： 0959-0552

Source： International Journal of Retail & Distribution Management, Vol.38, Iss.4, 2010-01, pp. : 275-296

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