Differing views and use of integrated marketing communications - findings from a survey of New Zealand small businesses

By Fam Kim Shyan  

Journal of Small Business and Enterprise Development, Vol. 8, Iss. 3, 2001-03 ,pp. : 205-214

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

A recipe for what? UK universities, enterprise and knowledge transfer Evidence from the Federation of Small Businesses 2008 survey

By Pickernell David   Packham Gary   Brooksbank David   Jones Paul  

The International Journal of Entrepreneurship and Innovation, Vol. 11, Iss. 4, 2010-11 ,pp. : 265-272

IP Publishing Ltd

Access to resources Recommend Favorite

Marketing practices of African and Caribbean small businesses in London, UK

By Blankson Charles   Omar Ogenyi E  

Qualitative Market Research: An International Journal, Vol. 5, Iss. 2, 2002-04 ,pp. : 123-134

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Political Marketing: Lessons from the Mainstream

By Egan John  

Journal of Marketing Management, Vol. 15, Iss. 6, 1999-07 ,pp. : 495-503

Routledge Ltd

Access to resources Recommend Favorite

Uncoupling enterprise culture from capitalism: Some lessons from Moscow

By Williams Colin C.  

Journal of Enterprising Communities: People and Places in the Global Economy, Vol. 8, Iss. 2, 2014-05 ,pp. : 111-125

Emerald Group Publishing Ltd

Access to resources Recommend Favorite