The perceptual fluency effect on pleasurable online shopping experience

Author： Im Hyunjoo   Lennon Sharron J.   Stoel Leslie  

Publisher： Emerald Group Publishing Ltd

ISSN： 2040-7122

Source： Journal of Research in Interactive Marketing, Vol.4, Iss.4, 2010-01, pp. : 280-295

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

The effect of perceptual fluency and enduring involvement on situational involvement in an online apparel shopping context

By Im Hyunjoo   Ha Young  

Journal of Fashion Marketing and Management, Vol. 15, Iss. 3, 2011-07 ,pp. : 345-362

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Telepresence and fantasy in online apparel shopping experience

By Song Kun   Fiore Ann Marie   Park Jihye  

Journal of Fashion Marketing and Management, Vol. 11, Iss. 4, 2007-09 ,pp. : 553-570

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Quality factors: How to improve the online shopping experience

By  

Strategic Direction, Vol. 29, Iss. 1, 2013-01 ,pp. : 27-29

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Moderating effects of online shopping experience on customer satisfaction and repurchase intentions

By Pappas Ilias O.   Pateli Adamantia G.   Giannakos Michail N.   Chrissikopoulos Vassilios  

International Journal of Retail & Distribution Management, Vol. 42, Iss. 3, 2014-03 ,pp. : 187-204

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Personal privacy as a positive experience of shopping: An illustration through the case of online grocery shopping

By Kervenoael Ronan de   Soopramanien Didier   Hallsworth Alan   Elms Jonathan  

International Journal of Retail & Distribution Management, Vol. 35, Iss. 7, 2007-06 ,pp. : 583-599

Emerald Group Publishing Ltd

Access to resources Recommend Favorite