Foreign women in Japanese television advertising: Content analyses of a cultural convergence paradigm

By Martin Drew  

European Journal of Marketing, Vol. 46, Iss. 1-2, 2012-02 ,pp. : 157-176

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

A new vision of innovation management: towards an integrated paradigm

By Lan Ping  

International Journal of Technology Marketing, Vol. 1, Iss. 4, 2006-08 ,pp. : 355-374

Inderscience Publishers

Access to resources Recommend Favorite

The global economy in crisis: towards a new paradigm?

By Warner Malcolm  

Asia Pacific Business Review, Vol. 19, Iss. 2, 2013-04 ,pp. : 157-161

Routledge Ltd

Access to resources Recommend Favorite

Social Comparison Goals and the Consumption of Advertising: Towards a More Contingent View of Young Women's Consumption of Advertising

By Hogg Margaret K.   Fragou Aikaterini  

Journal of Marketing Management, Vol. 19, Iss. 7-8, 2003-08 ,pp. : 749-780

Routledge Ltd

Access to resources Recommend Favorite

Ethics and Economics: Towards a New Humanistic Synthesis for Business

By Grassl Wolfgang  

Journal of Business Ethics, Vol. 99, Iss. 1, 2011-03 ,pp. : 37-49

Springer Publishing Company

Access to resources Recommend Favorite