How to take customers into consideration in service innovation projects

Author: Abramovici Marianne   Bancel-Charensol Laurence  

Publisher: Routledge Ltd

ISSN: 0264-2069

Source: The Service Industries Journal, Vol.24, Iss.1, 2004-01, pp. : 56-78

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract