What hooks customers into using online reservation portals: a multichannel perspective

Author： Al-Hawari Mohammad Ahmad  

Publisher： Inderscience Publishers

ISSN： 1750-0664

Source： International Journal of Electronic Customer Relationship Management, Vol.7, Iss.1, 2013-05, pp. : 1-20

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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