New product development benchmarking to enhance operation competitiveness

Author： Zailani Suhaiza   Rajagopal Premkumar   Jauhar Junaimah   Wahid Nabsiah Abdul  

Publisher： Inderscience Publishers

ISSN： 1744-2370

Source： International Journal of Services and Operations Management, Vol.3, Iss.1, 2006-11, pp. : 23-40

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