A contingency model for studying R&D-marketing integration in NPD context

By Lu Iuan-yuan   Chang Tsun-jin  

International Journal of Technology Management, Vol. 24, Iss. 2-3, 2002-07 ,pp. : 143-164

Inderscience Publishers

Access to resources Recommend Favorite

The exploitation of a multidisciplinary approach in studying the R&D/marketing interface with some empirical evidence

By Wang Qing  

International Journal of Technology Management, Vol. 11, Iss. 3-4, 1996-05 ,pp. : 369-379

Inderscience Publishers

Access to resources Recommend Favorite

Optimizing R&D Staff Integration

By Merrifield Tim  

Research-Technology Management, Vol. 49, Iss. 4, 2006-07 ,pp. : 11-14

Industrial Research Institute, Inc

Access to resources Recommend Favorite

Inter-departmental collaboration and new product development success: a study on the collaboration between marketing and R&D in Spanish high-technology firms

By Cordon-Pozo Eulogio   Garcia-Morales Victor J.   Aragon-Correa J. Alberto  

International Journal of Technology Management, Vol. 35, Iss. 1-2, 2006-03 ,pp. : 52-79

Inderscience Publishers

Access to resources Recommend Favorite

Secrets of success and failure in commercialising US government R&D laboratory technologies: a structured case study approach

By Carayannis Elias G   Alexander Jeffrey  

International Journal of Technology Management, Vol. 18, Iss. 3-4, 1999-07 ,pp. : 246-269

Inderscience Publishers

Access to resources Recommend Favorite