Author: Egan Colin Shipley David
Publisher: Emerald Group Publishing Ltd
ISSN: 0265-1335
Source: International Marketing Review, Vol.13, Iss.4, 1996-04, pp. : 102-120
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Strategic analysis in political markets
By Butler Patrick Collins Neil
European Journal of Marketing, Vol. 30, Iss. 10-11, 1996-10 ,pp. :
Strategic Planning for Global Markets
The Marketing Review, Vol. 4, Iss. 4, 2004-12 ,pp. :