Author: Gundlach Gregory T. Bolumole Yemisi A. Eltantawy Reham A. Frankel Robert
Publisher: Emerald Group Publishing Ltd
ISSN: 0885-8624
Source: The Journal of Business and Industrial Marketing, Vol.21, Iss.7, 2006-12, pp. : 428-438
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Internal marketing and supply chain management
By Lings Ian N
Journal of Services Marketing, Vol. 14, Iss. 1, 2000-01 ,pp. :
Industrial Management & Data Systems, Vol. 107, Iss. 2, 2007-03 ,pp. :