Resident co-creation: the case of the 2010 Soccer World Cup

Author: Berndt Adele   Klopper H.B.   Niemann-Struweg Ilse   Meintjes Corne  

Publisher: Emerald Group Publishing Ltd

ISSN: 0955-534X

Source: European Business Review, Vol.25, Iss.4, 2013-06, pp. : 336-350

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract