Recruiting a Web 2.0 workforce: A University of Glamorgan perspective

ISSN： 0967-0734

Source： Human Resource Management International Digest, Vol.17, Iss.5, 2009-07, pp. : 32-34

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Abstract

Purpose - This paper aims to shed light on the relationship between the University of Glamorgan vice-chancellor's vision for e-learning and actual recruitment practice. Design/methodology/approach - A textual analysis of 36 detailed job descriptions for academic teaching posts was carried out in the first phase of e-benchmarking activity. Findings - Reveals that, despite the high-level commitment to e-learning, job descriptions developed within the university's five faculties rarely mentioned e-learning. Shows that there was a disparity between rhetoric and practice. Practical implications - Describes a number of changes initiated following the study, including informing prospective teaching staff of the university's vision and strategy regarding e-learning and encouraging recruiters within faculties to include e-learning experience as, at least, a desirable competence in the job description. Originality/value - Explains that the study was part of a wider, and national, e-benchmarking activity that included 73 UK post-16 education institutions. This was a unique opportunity for institutions to take stock of their existing plans and strategies that supported e-learning activity. It is of particular interest to recruiters, learning technologists, academic managers and policy makers in the public sector.